Marketing planning & strategy /
Jain, Subhash C.
Marketing planning & strategy / Subhash C. Jain - Ohio, USA Thomson Learning 2004 - xviii, 935p. ill. 24cm.
Includes index
075933871X RM272.75
Marketing--Management
Marketing planning & strategy / Subhash C. Jain - Ohio, USA Thomson Learning 2004 - xviii, 935p. ill. 24cm.
Includes index
075933871X RM272.75
Marketing--Management