Marketing research /
Aaker, David A.
Marketing research / David A. Aaker, George S. Day - 4th ed. - New York John Wiley & Sons 1990 - xiv, 739p. ill. 24cm.
Includes index
0471613517 RM124.25
Marketing research
Marketing research / David A. Aaker, George S. Day - 4th ed. - New York John Wiley & Sons 1990 - xiv, 739p. ill. 24cm.
Includes index
0471613517 RM124.25
Marketing research