Global marketing / foreign entry, local marketing & global management
Johansson, Johny K.
Global marketing / foreign entry, local marketing & global management Johny K. Johansson - 4th ed. - Boston McGraw-Hill Irwin 2006 - xvi, 647 p. ill. 29 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and index
0072961805 RM492.88
Export marketing
Export marketing--Management
Global marketing / foreign entry, local marketing & global management Johny K. Johansson - 4th ed. - Boston McGraw-Hill Irwin 2006 - xvi, 647 p. ill. 29 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and index
0072961805 RM492.88
Export marketing
Export marketing--Management