Marketing research / an applied approach
Kinnear, Thomas C., 1943-
Marketing research / an applied approach Thomas C. Kinnear, James R. Taylor - New York McGraw-Hill 1991 - xxi, 856 p. ill. 25 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes
0071009930 RM46.80
Marketing research
Marketing--Management
Marketing research / an applied approach Thomas C. Kinnear, James R. Taylor - New York McGraw-Hill 1991 - xxi, 856 p. ill. 25 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes
0071009930 RM46.80
Marketing research
Marketing--Management