Normal view MARC view ISBD view

Consumer behavior and marketing action /

Assael, Henry

Consumer behavior and marketing action / Henry Assael - 4th ed. - Boston PWS-KENT Pub. 1992 - xx, 748p. ill. 24cm.

Includes bibliographical references and indexes.

ISBN: 0534925529 RM61.25

Subjects--Topical Terms:
Consumer behavior
Motivation research (Marketing)

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)