The interplay of influence / news, advertising, politics, and the mass media
Jamieson, Kathleen Hall
The interplay of influence / news, advertising, politics, and the mass media Kathleen Hall Jamieson, Karlyn Kohrs Campbell - 4th ed. - Belmont, CA Wadsworth Pub. 1997 - xvi, 352p. 24cm. - Wadsworth series in mass communication and journalism .
Includes bibliographical references and index
0534514316 RM16.75
Advertising
Mass media--Audiences
Mass media--Influence
Mass media--Political aspects
The interplay of influence / news, advertising, politics, and the mass media Kathleen Hall Jamieson, Karlyn Kohrs Campbell - 4th ed. - Belmont, CA Wadsworth Pub. 1997 - xvi, 352p. 24cm. - Wadsworth series in mass communication and journalism .
Includes bibliographical references and index
0534514316 RM16.75
Advertising
Mass media--Audiences
Mass media--Influence
Mass media--Political aspects