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Keperluan strategi pengiklanan /

Schultz, Don E.

Keperluan strategi pengiklanan / Don E. Schultz & Stanley I. Tannenbaum ; penterjemah Mohamad Md. Yusoff, Siti Zobidah Hj. Omar - Kuala Lumpur Dewan Bahasa dan Pustaka 1997 - viii, 105ms. il. 23 cm.

ISBN: 9836256326 RM18.00

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