Marketing strategy / text and cases
Farrell,O.C.
Marketing strategy / text and cases O.C.Ferrell, Michael D. Hartline - 6th.ed - Mason Cancage Learning 2014 - xxvi,587p. ill. 26cm
Includes bibliographical references and indexs
9781285073040 RM1001.75
Marketing--management
Marketing--management--case studies
Marketing strategy / text and cases O.C.Ferrell, Michael D. Hartline - 6th.ed - Mason Cancage Learning 2014 - xxvi,587p. ill. 26cm
Includes bibliographical references and indexs
9781285073040 RM1001.75
Marketing--management
Marketing--management--case studies