Selling dreams / (Record no. 23520)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00692nam a2200205 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000007852 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231029s9999 xx 000 0 und d |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9679950204 |
| Terms of availability | RM6.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | POLIMAS |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 659.1 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | SEL |
| 245 10 - TITLE STATEMENT | |
| Title | Selling dreams / |
| Remainder of title | how advertising misleads us |
| Statement of responsibility, etc. | Consumer's Association Of Penang |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Penang, Malaysia |
| Name of publisher, distributor, etc. | Consumers? Association of Penang |
| Date of publication, distribution, etc. | 1986 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | 149 p. |
| Other physical details | ill. |
| Dimensions | 22 cm. |
| 504 00 - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographies |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising laws |
| Geographic subdivision | Malaysia |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| General subdivision | Psychological aspects |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Children in advertising |
| Geographic subdivision | Malaysia |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Deceptive advertising |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Women in advertising |
| Geographic subdivision | Malaysia |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH | PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH | 04/10/2011 | 6.00 | 659.1 SEL | 0000004691 | 11/16/2023 | 6.00 | 11/10/2023 | Buku |