Marketing / (Record no. 27636)

MARC details
000 -LEADER
fixed length control field 00457nam a2200181 4500
001 - CONTROL NUMBER
control field 0000009224
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0733975771
Terms of availability RM224.82
040 ## - CATALOGING SOURCE
Original cataloging agency POLIMAS
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) KOT
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc. Philip Kotler...[et al.]
250 00 - EDITION STATEMENT
Edition statement 7th ed.
300 00 - PHYSICAL DESCRIPTION
Extent xxxi, 904p.
Other physical details ill.
Dimensions 28cm.
504 00 - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 05/30/2011 224.82   658.8 KOT 0000035402 11/16/2023 224.82 11/10/2023 Buku