Principles of marketing / (Record no. 37752)

MARC details
000 -LEADER
fixed length control field 00572nam a2200193 4500
001 - CONTROL NUMBER
control field 0000012600
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131018612
Terms of availability RM235.70
040 ## - CATALOGING SOURCE
Original cataloging agency POLIMAS
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) KOT
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong
250 00 - EDITION STATEMENT
Edition statement 10th ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 2004
300 00 - PHYSICAL DESCRIPTION
Extent xxix, 661p.
Other physical details ill.
Dimensions 29cm.
504 00 - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 07/01/2012 235.69   658.8 KOT 0000033188 11/16/2023 235.69 11/10/2023 Buku Bertanda Merah (Red Spot)