Marketing management / (Record no. 43170)

MARC details
000 -LEADER
fixed length control field 00537cam a2200181 4500
001 - CONTROL NUMBER
control field 0000014420
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810687977
Terms of availability RM654.12
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8009
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) MAR
245 10 - TITLE STATEMENT
Title Marketing management /
Remainder of title an Asian perspective
Statement of responsibility, etc. Philip Kotler
250 ## - EDITION STATEMENT
Edition statement 6th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 874p.
Other physical details ill.
Dimensions 27cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Geographic subdivision Asia
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 11/18/2014 BOOKLINE 654.12   658.8009 MAR 0000040788 11/16/2023 1 654.12 11/10/2023 Buku Bertanda Merah (Red Spot)