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Basic marketing research / Gilbert A. Churchill, Jr.

By: Material type: TextTextPublication details: Fort Worth Dryden Press 1988Description: xxi, 837 p. ill. 27 cmISBN:
  • 0030072786
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Item type Current library Collection Call number Status Date due Barcode
Buku Buku PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH Book 658.83 CHU (Browse shelf(Opens below)) Available 0000015863

One "statistics command summary" chart inserted.

Includes bibliographical references and index

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