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Management in marketing channels / Louis W. Stern, Adel I. El-Ansary, James R. Brown
Material type:
TextPublication details: Englewood Cliffs, N.J. Prentice Hall 1989Description: xiv, 514 p. ill. 25cmISBN: - 0135478529
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PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH | Book | 658.84 STE (Browse shelf(Opens below)) | Available | 0000009001 |
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| 658.84 RAY Introduction to e-commerce | 658.84 RIC Internet marketing / readings and online resources | 658.84 ROS The E-commerce question and answer book / a survival guide for business managers | 658.84 STE Management in marketing channels / | 658.84 STR E- marketing / | 658.84 STR E- marketing / | 658.84 TUR Introduction to e-commerce |
Includes bibliographical references and index
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