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Services marketing / a managerial perspective Rod McColl, Bill Callaghan, Adrian Palmer

By: Contributor(s): Material type: TextTextPublication details: New York McGraw-Hill 1998Description: xii, 532p. ill. 24cmISBN:
  • 0074702572
Subject(s):
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Buku Bertanda Merah (Red Spot) Buku Bertanda Merah (Red Spot) PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH Book 658.8 MCC (Browse shelf(Opens below)) Available 0000023183
Buku Buku PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH Book 658.8 MCC (Browse shelf(Opens below)) Available 0000023184
Buku Buku PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH Book 658.8 MCC (Browse shelf(Opens below)) Available 0000023185

Includes bibliographical references and index

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