TY  - BOOK
AU  - Cutlip,Scott M.
AU  - Broom,Glen M.
AU  - Center,Allen H.
TI  - Effective public relations
SN  - 0130254452
PY  - 2000///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Public relations
N1  - Includes bibliographical references and index
ER  -