Fraser-Robinson, John <br/><br/>
Total quality marketing / 
John Fraser_Robinson with Pip Mosscrop 
 - Kogan Page  London  1991 
 - 256p.  ill.  23 cm. 
<br/><br/><label>ISBN: </label>0749413050  RM55.90 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and Business Studies<br/>Quality control