Study guide to accompany marketing / 
Eric N. Berkowitz...[et al] 
 - 6th ed. 
 - Boston; Burr Ridge  McGraw-Hill 
 - 333p.  ill.  28 cm. 
<br/><br/><label>ISBN: </label>0073658170  RM155.89 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing