TY  - BOOK
AU  - Johansson,Johny K.
TI  - Global marketing: foreign entry, local marketing & global management
SN  - 0072961805
PY  - 2006///
CY  - Boston
PB  - McGraw-Hill Irwin
KW  - Export marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -