Cateora, Philip R <br/><br/>
International marketing / 
Philip R. Cateora 
 - 8th ed. 
 - Homewood, IL  Irwin  1993 
 - xxiv, 776 p.  ill.  24 cm. 
 - The Irwin series in marketing .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0256105138  RM217.40 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>International business enterprises