TY  - BOOK
AU  - Kashani,Kamran
TI  - Managing global marketing: cases and text
SN  - 053492977X
PY  - 1992///
CY  - Boston
PB  - PWS-Kent Pub.
KW  - Export marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references
ER  -