Jamieson, Kathleen Hall <br/><br/>
The interplay of influence /  news, advertising, politics, and the mass media 
Kathleen Hall Jamieson, Karlyn Kohrs Campbell 
 - 4th ed. 
 - Belmont, CA  Wadsworth Pub.  1997 
 - xvi, 352p.  24cm. 
 - Wadsworth series in mass communication and journalism .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0534514316  RM16.75 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Mass media--Audiences<br/>Mass media--Influence<br/>Mass media--Political aspects