TY  - BOOK
AU  - Matejka,Ken
AU  - Ramos,Diane P.
TI  - Hook ?em: speaking & writing to catch & keep a business audience
SN  - 0814479014
PY  - 1996///
CY  - New York
PB  - AMACOM
KW  - Business communication
KW  - Business presentations
KW  - Business writing
N1  - Includes bibliographical references and index
ER  -