Hartley, Robert F. <br/><br/>
Marketing successes, historical to present day /  what we can learn 
Robert F. Hartley 
 - New York  J. Wiley  1985 
 - vi, 242p.  ill.  23cm. 
<br/><br/> Includes bibliographical references 
<br/><br/><label>ISBN: </label>0471842214  RM184.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies