Schiffman, Leon G <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk 
 - 2nd ed. 
 - Englewood Cliffs, N.J.  Prentice-Hall  1983 
 - 615p.  ill.  25cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>013082190X  RM33.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers<br/>Motivation research (Marketing)