TY  - BOOK
AU  - Wotruba,Thomas R.
AU  - Simpson,Edwin K
TI  - Sales management: text and cases
SN  - 0534917836
PY  - 1989///
CY  - Boston
PB  - PWS-Kent Pub.
KW  - Sales management
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -