Baran, Stanley J. <br/><br/>
Mass communication theory /  foundations, ferment and future 
Stanley J. Baran, Dennis K. Davis 
 - 2nd ed. 
 - Australia ; Belmont, CA.  Wadsworth  2000 
 - xvi, 400p.  ill.  24cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0534560881  RM85.20 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Philosophy