Futrell, Charles M. <br/><br/>
ABC's of relationship selling through service / 
Charles M. Futrell 
 - 9th.ed. 
 - Boston  McGraw-Hill  2007 
 - xx, 539p.  ill.  26cm. +1e 1 CD-ROM (4 3/4 in.) 
 - The McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>007310132X  RM376.34 9780073101323  RM376.34 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling