TY  - BOOK
AU  - Kotler,Philip
AU  - Bowen,John
AU  - Makens,Jame C.
TI  - Marketing for hospitality and tourism
SN  - 0131200577
PY  - 2003///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
ER  -