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The essence of consumer behaviour / Jim Blythe by
  • Blythe, Jim
Series: Prentice Hall essence of management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Prentice Hall 1997
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.8342 BLY, ...

Marketing research / an applied orientation Naresh K. Malhotra...[et al.] by
  • Naresh K. Malhotra
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney, New York Prentice Hall 1996
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 MAR, ...

The marketing research project manual / Glen R. Jarboe by
  • Jarboe, Glen R
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati South-Western College Pub. 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 JAR, ...

The market segmentation workbook / target marketing for marketing managers Sally Dibb, Lyndon Simkin by
  • Dibb, Sally
  • Simkin, Lyndon
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 1996
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.8 DIB, ...

Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle by
  • Dillon, William R
  • Firtle, Neil H
  • Madden, Thomas J
Series: The Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Irwin, McGraw-Hill 1993
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 DIL, ...

Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day by
  • Kumar, V
  • Aaker, David A
  • Day, George S
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 KUM, ...

Marketing research / an aid to decision making Alan T. Shao by
  • Shao, Alan T
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati South-Western College 1999
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 SHA, ...

Marketing research in a marketing environment / William R. Dillion, Thomas J. Madden, Neil H. Firtle by
  • Dillon, William R
  • Firtle, Neil H
  • Madden, Thomas J
Edition: 3rd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge Irwin 1994
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.83 DIL, ...

Marketing research / An international approach Marcus J. Schmidt, Svend Hollensen by
  • Schmidt, Marcus, 1959-
  • Hollensen, Svend
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England Prentice Hall / Financial Times 2006
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (3)Call number: 658.3 SCH, ...

Marketing research for managers / Sunny Crouch by
  • Crouch, Sunny
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Heinemann for the Institute of Marketing and the CAM Foundation 1984
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (2)Call number: 658.83 CRO, ...

Basic marketing research / applications to contemporary issues Naresh K. Malhotra by
  • Malhotra, Naresh K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ Prentice Hall 2002
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (2)Call number: 658.83 MAL, ...

Applied marketing and social research / edited by Ute Bradley ; foreword by John Downham by
  • Bradley, Ute
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester ; New York Wiley 1987
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 APP.

Marketing research / David A. Aaker, George S. Day by
  • Aaker, David A
  • Day, George S
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1990
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 AAK.

Marketing research / an integrated approach Alan Wilson by
  • Wilson, Alan M
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York Prentice Hall/Financial Times 2006
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 WIL.

Marketing research / Carl McDaniel, Jr., Roger Gates by
  • McDaniel, Carl
  • Gates, Roger Jr
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ Wiley 2005
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 MCD.

Essentials of marketing research / William G. Zikmund, Barry J. Babin by
  • Zikmund, William G
  • Babin, Barry J
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio Thomson/South-Western 2007
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 ZIK.

Marketing research / a practical approach for the new Millennium Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
  • Hair, Joseph F
  • Bush, Robert P
  • Ortinau, David J
Series: Irwin/McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Irwin/McGraw-Hill 2000
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 HAI.

Marketing research / Alvin C. Burns, Ronald F. Bush by
  • Burns, Alvin C
  • Bush, Ronald F
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. Prentice Hall 2000
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 BUR.

Marketing research / Kok Chee Kong, Irene D'orville by
  • Kong, Kok Chee
  • D'orville, Irene
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore Pearson Prentice Hall 2005
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (1)Call number: 658.83 KON.

Prinsip asas penyelidikan pemasaran / Baharudin Ismail by
  • Baharudin Ismail
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Shah Alam BIROTEKS, Institut Teknologi MARA 1988
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH (2)Call number: 658.835 BAH, ...

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