| 000 | 00567nam a2200181 4500 | ||
|---|---|---|---|
| 001 | 0000003470 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a0071134514 _cRM88.50 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.812 _bLOV |
| 100 | 1 | 0 | _aLovelock, Christopher H. |
| 245 | 1 | 0 |
_aProduct plus _bhow product + service = competitive advantage _cChristopher Lovelock |
| 260 | 0 | 0 |
_aNew York _bMcGraw-Hill _c1994 |
| 300 | 0 | 0 |
_axiv, 382p. _bill. _c24cm. |
| 504 | 0 | 0 | _aIncludes bibliographical references and index |
| 650 | 0 | 0 | _aCompetition |
| 650 | 0 | 0 | _aCustomer services |
| 999 |
_c10380 _d10380 |
||