000 | 00538nam a2200169 4500 | ||
---|---|---|---|
001 | 0000004847 | ||
008 | 231029s9999 xx 000 0 und d | ||
020 | 0 | 0 |
_a0135580242 _cRM150.55 |
040 | _aPOLIMAS | ||
090 | 0 | 0 |
_a658.8 _bKOT |
100 | 1 | 0 | _aKotler, Philip |
245 | 1 | 0 |
_aMarketing management / _banalysis, planning, and control _cPhilip Kotler |
260 | 0 | 0 |
_aEnglewood Cliffs, N.J. _bPrentice-Hall _c1976 |
300 | 0 | 0 |
_axi, 529p. _bill. _c25cm. |
650 | 0 | 0 | _aIncludes bibliographical references and indexes |
650 | 0 | 0 |
_aMarketing _xManagement |
999 |
_c14511 _d14511 |