000 00697nam a2200217 4500
001 0000004991
008 231029s9999 xx 000 0 und d
020 0 0 _a0538191104
_cRM278.84
040 _aPOLIMAS
090 0 0 _a658.8
_bCUN
100 1 0 _aCunningham, William Hughes
245 0 0 _aMarketing, a managerial approach /
_cWilliam H. Cunningham, Isabella C.M. Cunningham, Christopher M. Swift
250 0 0 _a2th ed.
260 0 0 _aCincinnati
_bSouth-Western Pub.
_c1987
300 0 0 _aix, 811p.
_bill.
_c24cm.
504 0 0 _aIncludes bibliographies and indexes
650 0 0 _aMarketing
650 0 0 _aMarketing
_xManagement
700 1 0 _aCunningham, Isabella C. M.
700 1 0 _aSwift, Christopher M.
999 _c14943
_d14943