000 00559nam a2200169 4500
001 0000005067
008 231029s9999 xx 000 0 und d
020 0 0 _a0471914754
_cRM76.64
040 _aPOLIMAS
090 0 0 _a658.83
_bAPP
245 1 0 _aApplied marketing and social research /
_cedited by Ute Bradley ; foreword by John Downham
260 0 0 _aChichester ; New York
_bWiley
_c1987
300 0 0 _axvii, 488p.
_bill.
_c24cm.
650 0 0 _aMarketing research
_xCase studies
650 0 0 _aMarketing research
_zGreat Britain
_xCase studies
700 1 0 _aBradley, Ute
999 _c15171
_d15171