000 00547nam a2200193 4500
001 0000005852
008 231029s9999 xx 000 0 und d
020 0 0 _a0077114159
_cRM159.00
040 _aPOLIMAS
090 0 0 _a658.8
_bJOB
100 1 0 _aJobber, David
245 1 0 _aPrinciples and practice of marketing /
_cDavid Jobber
250 0 0 _a5th ed.
260 0 0 _aMaidenhead, Berkshire
_bMcGraw-Hill
_c2007
300 0 0 _axxxi, 1022p.
_bill.
_c26 cm.
504 0 0 _aIncludes index
650 0 0 _aMarketing
650 0 0 _aMarketing
_zEurope
_xCase studies
999 _c17520
_d17520