000 | 00582nam a2200193 4500 | ||
---|---|---|---|
001 | 0000005993 | ||
008 | 231029s9999 xx 000 0 und d | ||
020 | 0 | 0 |
_a9780471755289 _cRM474.49 |
040 | _aPOLIMAS | ||
090 | 0 | 0 |
_a658.8 _bMCD |
100 | 1 | 0 | _aMcDaniel, Carl D. |
245 | 1 | 0 |
_aMarketing research / _cCarl McDaniel, Jr., Roger Gates |
250 | 0 | 0 | _a7th ed. |
260 | 0 | 0 |
_aHoboken, NJ _bWiley _c2007 |
300 | 0 | 0 |
_axxvii, (various pagings) _bill. _c26 cm. |
504 | 0 | 0 | _aIncludes bibliographical references and index |
650 | 0 | 0 | _aMarketing research |
700 | 1 | 0 |
_aGates, Roger H. _d1942- |
999 |
_c17943 _d17943 |