000 | 00562nam a2200181 4500 | ||
---|---|---|---|
001 | 0000008294 | ||
008 | 231029s9999 xx 000 0 und d | ||
020 | 0 | 0 |
_a0199281963 _cRM161.77 |
040 | _aPOLIMAS | ||
090 | 0 | 0 |
_a658.83 _bBRA |
100 | 1 | 0 |
_aBradley, Nigel, _d1958- |
245 | 1 | 0 |
_aMarketing research / _btools & techniques _cNigel Bradley |
260 | 0 | 0 |
_aOxford ; _aNew York _bOxford University Press _c2007 |
300 | 0 | 0 |
_axxi, 531 p. _bill. _c25 cm. |
504 | 0 | 0 | _aIncludes bibliographical references and index |
650 | 0 | 0 | _aMarketing |
650 | 0 | 0 | _aMarketing research |
999 |
_c24846 _d24846 |