000 | 00585nam a2200193 4500 | ||
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001 | 0000009356 | ||
008 | 231029s9999 xx 000 0 und d | ||
020 | 0 | 0 |
_a0131212761 _cRM25.00 |
040 | _aPOLIMAS | ||
090 | 0 | 0 |
_a658.8 _bKOT |
100 | 1 | 0 | _aKotler, Philip |
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong |
250 | 0 | 0 | _a10th ed. |
260 | 0 | 0 |
_aUpper Saddle River, NJ ; _a[London] _bPearson/Prentice Hall _c2004 |
300 | 0 | 0 |
_axxix, 661p. _bill. _c28cm. |
504 | 0 | 0 | _aIncludes bibliography references and index |
650 | 0 | 0 | _aMarketing |
700 | 1 | 0 | _aArmstrong, Gary |
999 |
_c28032 _d28032 |