| 000 | 00542nam a2200181 4500 | ||
|---|---|---|---|
| 001 | 0000011072 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a0534038972 _cRM61.36 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.8 _bLUS |
| 100 | 1 | 0 | _aLusch, Robert F. |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cRobert F. Lusch, Virginia N. Lusch |
| 260 | 0 | 0 |
_aBoston, Mass. _bKent Pub. _c1987 |
| 300 | 0 | 0 |
_axxvi, 757p. _bill. _c25cm. |
| 504 | 0 | 0 | _aIncludes bibliographical references and indexes |
| 650 | 0 | 0 | _aMarketing |
| 700 | 0 | 0 | _aLusch, Virginia N. |
| 999 |
_c33168 _d33168 |
||