| 000 | 00588nam a2200193 4500 | ||
|---|---|---|---|
| 001 | 0000011815 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a9780137140749 _cRM314.92 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.802 _bTUC |
| 100 | 1 | 0 | _aTuckwell, Keith J. |
| 245 | 1 | 0 |
_aIntergrated marketing communications / _bstrategic planning perspectives _cKeith J. Tuckwell |
| 250 | 0 | 0 | _a3rd.ed. |
| 260 | 0 | 0 |
_aToronto _bPearson Canada _c2011 |
| 300 | 0 | 0 |
_axvi, 440p. _bill. _c27cm. |
| 504 | 0 | 0 | _aIncludes bibliography |
| 504 | 0 | 0 | _aIncludes index |
| 650 | 0 | 0 | _aCommunication In Marketing |
| 999 |
_c35397 _d35397 |
||