| 000 | 00534nam a2200181 4500 | ||
|---|---|---|---|
| 001 | 0000011967 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a0538746890 _cRM529.85 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.8 _bKUR |
| 100 | 1 | 0 | _aKurtz, David L. |
| 245 | 1 | 0 |
_aContemporary marketing / _cDavid L. Kurtz |
| 250 | 0 | 0 | _a2011 update ed. |
| 260 | 0 | 0 |
_aAustralia _bSouth-Western Cengage Learning _c2011 |
| 300 | 0 | 0 |
_axxxii, 670p. _bill. _c28cm. |
| 504 | 0 | 0 | _aIncludes bibliographical references and index |
| 650 | 0 | 0 | _aMarketing |
| 999 |
_c35853 _d35853 |
||