| 000 | 00622nam a2200205 4500 | ||
|---|---|---|---|
| 001 | 0000012442 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a0070782504 _cRM364.08 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.8 _bZEI |
| 100 | 1 | 0 | _aZeithaml, Valarie A. |
| 245 | 1 | 0 |
_aServices marketing / _cValarie A. Zeithaml, Mary Jo Bitner |
| 260 | 0 | 0 |
_aNew York _bMcGraw Hill _c1996 |
| 300 | 0 | 0 |
_axx, 700p. _bill., maps _c25cm. |
| 504 | 0 | 0 | _aIncludes bibliographical references and index. |
| 650 | 0 | 0 | _aCustomer services |
| 650 | 0 | 0 | _aMarketing. |
| 650 | 0 | 0 |
_aService industries _xMarketing |
| 700 | 1 | 0 | _aBitner, Mary Jo. |
| 999 |
_c37278 _d37278 |
||