| 000 | 00541nam a2200181 4500 | ||
|---|---|---|---|
| 001 | 0000013317 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 | 0 | 0 |
_a0538191309 _cRM143.64 |
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.802 _bJAI |
| 100 | 1 | 0 | _aJain, Subhash C. |
| 245 | 1 | 0 |
_aMarketing planning and strategy / _cSubhash C. Jain |
| 250 | 0 | 0 | _a2nd ed. |
| 260 | 0 | 0 |
_aCincinnati _bSouth-Western Pub. Co. _c1985 |
| 300 | 0 | 0 |
_axiv, 962p. _bill _c24cm. |
| 504 | 0 | 0 | _aIncludes bibliographical references and index |
| 650 | 0 | 0 |
_aMarketing _xmanagement |
| 999 |
_c39903 _d39903 |
||