000 00543cam a2200181 4500
001 0000013778
008 231029s9999 xx 000 0 und d
020 0 0 _a9780132744034
_cRM535.08
040 _aPOLIMAS
090 0 0 _a658.8
_bARM
100 1 0 _aArmstrong, Gary
245 1 0 _aMarketing /
_ban introduction
_cGary Armstrong, Philip Kotler
260 0 0 _aBoston
_bPrentice Hall
_c2013
300 0 0 _aiv. (various paging)
_bill.
_c28cm.
504 0 0 _aIncludes bibliographical references and index
650 0 0 _aMarketing
700 1 0 _aKotler, Philip
999 _c41277
_d41277