000 00538cam a2200181 4500
001 0000014557
008 231029s9999 xx 000 0 und d
020 _a9780133451276
_cRM609.84
090 0 0 _a658.3
_bARM
100 0 0 _aArmstrong, Gary
245 1 0 _aMarketing /
_ban introduction
_cGary Armstrong, Philip Kotler
250 _a12th ed.
260 _aBoston
_bPearson Education
_c2013
300 _axviii, 644p
_bill
_c27cm.
504 _aIncludes bibliographical references and index
650 0 0 _aMarketing
700 1 0 _aKotler, Philip
999 _c43575
_d43575