| 000 | 00622nam a2200217 4500 | ||
|---|---|---|---|
| 001 | 0000015501 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 |
_a9780170254304 _cRM405.84 |
||
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.802 _bCHI |
| 100 | 1 | 0 | _aChitty Bill |
| 245 | 1 | 0 |
_aIntegrated marketing communications / _cBill Chitty, Edwina Luck, Nigel Barker |
| 250 | 0 | 0 | _a4th ed |
| 260 | 0 | 0 |
_aAustralia _bCengage Learning _c2015 |
| 300 |
_axxvii, 477p. _bill _c28cm |
||
| 504 | _aIncludes index | ||
| 650 | _aCommunication in marketing | ||
| 650 | _aSales promotion | ||
| 700 | 1 | 0 | _aBarker Nigel |
| 700 | 1 | 0 | _aLuck Edwina |
| 999 |
_c46377 _d46377 |
||