| 000 | 00528cam a2200181 4500 | ||
|---|---|---|---|
| 001 | 0000015681 | ||
| 008 | 231029s9999 xx 000 0 und d | ||
| 020 |
_a9780273793634 _cRM70.50 |
||
| 040 | _aPOLIMAS | ||
| 090 | 0 | 0 |
_a658.802 _bMAR |
| 100 | 1 | 0 | _aWood,Marian Burk |
| 245 | 1 | 0 |
_aEssential guide to marketing planning / _cMarian Burk Wood |
| 250 | 0 | 0 | _a3rd.ed |
| 260 | 0 | 0 |
_aHarlow _bPearson _c2013 |
| 300 |
_axxi,299p. _bill. _c25cm |
||
| 504 | _aIncludes bibliographical references and indexs | ||
| 650 | 0 |
_aMarketing _xPlanning |
|
| 999 |
_c46917 _d46917 |
||