000 | 00620nam a2200205 4500 | ||
---|---|---|---|
001 | 0000001627 | ||
008 | 231029s9999 xx 000 0 und d | ||
020 | 0 | 0 |
_a9789812401229 _cRM27.37 |
020 | 0 | 0 |
_a9812401229 _cRM27.37 |
040 | _aPOLIMAS | ||
090 | 0 | 0 |
_a658.8342 _bASS |
100 | 1 | 0 | _aAssael, Henry |
245 | 1 | 0 |
_aConsumer behavior and marketing action / _cHenry Assael |
250 | 0 | 0 | _a6th. ed. |
260 | 0 | 0 |
_aAustralia _bThomson Learning _c2001 |
300 | 0 | 0 |
_axviii, 718p. _bill. _c24cm. |
504 | 0 | 0 | _aIncludes bibliographical references and index |
650 | 0 | 0 | _aConsumer behavior |
650 | 0 | 0 | _aMotivation research (Marketing) |
999 |
_c4851 _d4851 |