Marketing plan: / how to prepare them, how to use them
McDonald, Malcom
Marketing plan: / how to prepare them, how to use them Malcom McDonald, Hugh Wilson - 7th ed - United Kongdom: John Wiley & Sons 2011 - xvi, 573p. ill. 25cm
Includes bibliographical references and index
9780470669976 RM175.89
Marketing--management
Marketing--planning
Marketing plan: / how to prepare them, how to use them Malcom McDonald, Hugh Wilson - 7th ed - United Kongdom: John Wiley & Sons 2011 - xvi, 573p. ill. 25cm
Includes bibliographical references and index
9780470669976 RM175.89
Marketing--management
Marketing--planning