Marketing Research: / (Record no. 47844)

MARC details
000 -LEADER
fixed length control field 00622nam a2200193 4500
001 - CONTROL NUMBER
control field 0000015994
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231029s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446294369
Terms of availability RM294.94
040 ## - CATALOGING SOURCE
Original cataloging agency POLIMAS
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.83
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) BEN
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Benzo, Riccardo
245 10 - TITLE STATEMENT
Title Marketing Research: /
Remainder of title planning, process, practice/
Statement of responsibility, etc. Riccardo Benzo, Marwa G.Mohsen, Chahid Fourali
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Los Angeles:
Name of publisher, distributor, etc. SAGE
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent xiv,410p.:
Other physical details ill.;26cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexs
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Qualitative methode
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Quantitative methode
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        Book PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH PERPUSTAKAAN POLITEKNIK SULTAN ABDUL HALIM MU'ADZAM SHAH 11/27/2022 294.94   658.83 BEN 0000043266 11/16/2023 1 294.94 11/10/2023 Buku